For health and wellness DTC brands
Find the three constraints limiting your profitable growth.
Morel Media reviews your acquisition economics, offer, creative system and measurement, then gives you a prioritized 90-day plan based on your submitted numbers.
What you get
- What your current acquisition economics can actually support
- Where creative, offer or measurement may be limiting growth
- What to fix first, second and third
- Whether scaling spend makes sense right now
After you submit
- We review your application.
- You book a short diagnostic walkthrough.
- We build the diagnostic and label every number.
- We walk you through the three biggest constraints and the 90-day plan.
The walkthrough is also where we discuss whether Morel should help implement the plan, so you know exactly what to expect.
Apply for the Free Meta Profitability Diagnostic
Start with your numbers
The application takes about five minutes. You’ll submit your trailing 90-day revenue, paid spend, AOV, margin and customer data. No account access is required to apply.
What this looks like
The Healthy Home Shop
after switching from their previous agency

“
Media creation and buying all in one umbrella goes a long way.
Adam, Founder, The Healthy Home Shop
Previous agencyMar–Sep 2025
•
MorelSep 2025–Jul 2026

−22%Blended CAC$23.05 → $18.06
−31%Meta-reported cost per purchase$40.41 → $28.01
2.4×Average monthly ad spendWhile costs came down
Why we do this
Great products
Deserve great marketing.
Too often, the brands with the best marketing aren’t the ones with the healthiest products.
Morel exists to give genuinely health-conscious brands the marketing expertise they deserve.
And to get truly exceptional products into the hands of more people.
5 minutes.
3 constraints.
One clear plan.
You get
- A review of your real numbers
- Your three biggest constraints, in order
- A prioritized 90-day plan
- A straight answer if there’s no real opportunity
You don’t get
- A generic checklist
- “Your ads are broken” theatrics
- Advice based on Meta’s dashboard alone
- Any obligation to work with us
No obligation. No generic audit. No pressure to hire Morel.